Bigwidesky, a communication and foresight consultancy, wanted to help their community explore speculative design as a tool for strategic foresight. We collaborated on a five-month engagement to host a community-driven, three-part interactive webinar series focused on futures literacy and speculative design. The series introduced Bigwidesky’s five-step foresight process—probleming, researching, imagining, gathering insights, and strategizing—while guiding participants in co-designing artifacts and products from 2050. Deliverables included speculative design artifacts, narratives, and a takeaway futures starter kit.

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Between sessions, our team conducted sociocultural research to refine the community’s speculative concepts, ultimately producing the Human+ 2050 product catalog featuring three finalized, future-forward artifacts. Visual renders and narratives brought these artifacts to life, immersing participants in a plausible 2050 future and demonstrating how speculative design can inform business strategy. This project exemplified participatory futures literacy, with each artifact grounded in sociocultural signals of change and shaped by the collective imagination of Bigwidesky’s community.